Meres Weche
Online Editor - MSN Today, Since 2008: Microsoft Canada
Bilingual: French, English
I am the founder and owner of Culture Shox Media Inc, which publishes the following websites:
http://www.toronto-franco.com
http://www.afrotoronto.com
http://www.afrogotham.com
http://www.worldagesarchive.com
I'm also currently the Entry Points Editor for MSN Today and Encarta at Microsoft Canada.
The world of online media is my passion. I enjoy writing arts-related articles and, as the executive editor of three online magazines, I also manage a team of several international freelancers.
As an affiliate marketing manager, I also combine engaging content and commerce to create effective advertorials.
I consider myself a consummate multi-disciplinarian who easily navigates between many worlds and skill-sets. As the founder and manager of an online media company, I wear many hats as a webmaster, graphic designer, HTML and PHP coder, editor, writer and affiliate marketing manager.
I love to travel and discover new horizons. I have lived and worked in Cairo, Egypt (National Bank of Egypt in 2003), New York, USA (Freelance work, 1995-96) and in London, England (various employers, 1991 & 1996). I've backpacked through Europe and visited various Caribbean islands (Haiti, Matinique, St. Lucia & Trinidad).
I enjoy my work as a cultural columnist and have been granted media accreditations for such great festivals as the Toronto International Film Festival, HotDocs, International Festival of Authors (IFOA), etc.
Feel free to contact me at:
mweche@yahoo.com
7 contacts- Responsible for the daily editorial programming of Canada’s #1 portal in both English and French. Specifically MSN Today and the Popular Searches module on the French homepage of http://sympatico.msn.ca
- Use creative writing skills to optimize headlines and web content for maximum user interaction.
- Achieved highest monthly visitors record in MSN Today history for French Canadian market.
- Was given responsibility to temporarily replace homepage editor during absence.
- Interact with channel managers and editors from various departments and countries.
Founder and Executive Director of Culture Shox Media. Publishing four websites:
http://www.toronto-franco.com
Toronto-based French community web-magazine
http://www.afrotoronto.com
Toronto-based African-Canadian web-magazine
http://www.afrogotham.com
Afro culture web-magazine
http://www.worldagesarchive.com
Academic website focusing on ancient world studies, history and modern cultural theory.
- Responsible for the daily updating and content management of all websites.
- Work with HTML editors, MyPHP and SQL database through a content management system (Joomla CMS) to create and update websites.
- Assigning stories to group of a dozen international freelance writers.
- Responsible for editing and proofreading writer submissions in both French and English.
- Regularly write concise and effective articles, advertorials and press releases for publication.
- Coordinate sales efforts to maximize revenue through e-commerce partnerships (affiliate programs) with many major brands and corporations. Created and maintaining online shopping malls on websites.
- Maintain career page on websites through CareerBuilder.com co-branding partnership by promoting job postings and searches on sites.
- Maintain relationships with industry publicists in Toronto and the U.S. for consistent coverage of film festivals, theatre shows, book launches and more.
- Strong knowledge and familiarity with national multi-cultural arts scene.
- Daily tracking of website visitor traffic and trends. Thrive to find new ways to increase visitor traffic and website efficiency based on stats reports.
- Responsible for weekly and monthly maintenance, reporting and analysis of accounting ledgers. Maintain relationships with Quebec and national vendors/ clients through management of specific commercial leasing industry programs.
- Act as back-up for accounts payable unit manager, supervising staff of two.